Last updated April 10, 2019
SimpleMDM can deploy Apple Volume Purchase Program (VPP) apps and licenses directly to Apple devices running iOS 9 and higher without requiring an Apple ID.
Previously, Apple VPP only allowed app licenses to be assigned to Apple ID accounts. This method has the benefit of allowing a single app license to be shared across all of the devices an individual is using. Since the license is assigned to the Apple ID, the app can be licensed and used across more than one device.
A major caveat of this method is that an Apple ID must exist on a device before a licensed app can be installed to it. To illustrate the pain of this method, the workflow for most companies utilizing VPP looks like this:
The new method of distributing licenses by device is much faster:
For organizations where users generally have a single device or where the administrative overhead of Apple ID configuration and management is significant, per-device VPP assignment is a huge win.
Moving forward, SimpleMDM accounts, by default, utilize VPP assignment at the device level. Existing accounts will continue to use VPP assignment with Apple ID, but can easily change to device-level assignment at any time without disturbing their existing Apple ID license assignments. To change modes, navigate to the “Apps” section and then the “Settings” tab.
If you aren’t already, you can sign up for a SimpleMDM account. If you are interested in utilizing Apple VPP, additional enrollment information is available at Apple’s Volume Purchase Program website.
Keep in mind you cannot restore from iCloud backups and have “device” assigned apps working after the restore. The app will have a little white cloud by it’s name instead and tell the user that it was unable to install. This is due to the license being tied to the other device that the app was originally assigned to. The apps can be deleted and re-pushed out, but the user would lose the restored data that needed to go with that app.